26 August 2005

Leading dive companies target China market

Leaders in dive industries Bare Wetsuits, Beuchat, Divers Alert Network, Mares, NAUI, PADI, Suunto, lead the charge into the China market with their participation in China Dive Expo.

The first-ever international dive exhibition for the trade and public will be held on 23-25 September in Shanghai, China.

Designed to be the premier showcase event for scuba diving manufacturers, resorts and training organisations, China Dive Expo 2005 is a bold effort to grow the dive industry in one of the worlds fastest growing consumer markets. Registering a growth rate of 9.5% in the first half of 2005, China represents one of the fastest growing consumer markets in the world.

"Companies that want to tap into the vast Chinese dive market cannot afford to miss CDEX 2005," said Roel Leeuwan of Suntec Integrated Media. "Our expertise in diving-oriented shows and events will certainly benefit companies exhibiting at this show. There are few events in China right now and CDEX is a way to reach into a new market and increase business."

China Dive Expo (CDEX) is jointly organised Suntec Integrated Media, organisers of Asia Dive Expo and Asia Scuba Tour and East West Mice.

CDEX 2005 will open on September 23 - 25 to both trade and public visitors from 9am - 5.00pm. For more information, visit www.chinadiveexpo.com

Source: www.asiadivesite.com

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